DeArtai
A decentralized platform for AI image generation, editing and NFT marketplace.
2024
Website
Web 3
AI
NFT
MarketPlace
The Problem
Many digital artists and creators struggle with the complexity of art creation software and the barriers to monetizing their work. Traditional tools are either too expensive or difficult to learn, while platforms for selling art often come with high fees or limited reach.
Design Process
To craft a solution that meets user needs, I followed a structured design process, from research to prototyping, ensuring every step was user-focused and purposeful.
User Persona
The Persona represents the diverse needs and goals of digital artists and creators, ensuring the platform is tailored to meet their expectations and solve their key challenges.
Research Insight
In-depth research uncovered the core challenges and desires of artists and collectors, guiding design decisions to address real user needs effectively.
The Solution
This decentralized platform simplifies the process of creating and monetizing digital art by leveraging advanced AI for image generation and intuitive editing tools.
Information Architecture
The user flow outlines the step-by-step journey users take to create, edit, and sell their digital art on the platform, ensuring a seamless and intuitive experience from start to finish."
Design System
The design system ensures consistency across the platform by defining reusable components, colours, and typography, creating a cohesive user experience for the Platform.
High Fidelity Prototype
The high-fidelity designs showcase the final look and feel of the app, highlighting polished UI elements and seamless interactions for an optimal user experience.
01
Landing Page
02
NFT Marketplace
03
Image Generation